Know who I am up against and how to stand out.
my molted maps my direct and indirect competitors, compares their pricing, their promises and what their customers complain about, and shows me where to stand out.
the story
“I knew my two loudest competitors, not the rest of the market. My molted drew the map: the direct competitors, the ones solving the same problem another way, and what customers use for lack of anything better. It compared their pricing, their promises and what their customers complain about in reviews. On one page, I saw where everyone was fighting, and the space nobody was taking.”
This dream is for you if you
- are launching or repositioning your offer
- don't know exactly who you are up against
- hear “so it's like X?” in sales calls without a good answer
- are looking for an angle your competitors don't own
What to expect
An agent that identifies your direct and indirect competitors and the workarounds, compares their offers, pricing, messaging and targets from public sources, notes what their customers love and complain about in reviews, and hands you a market map with the open angles where you can stand out, plus a battlecard per competitor. Every fact is dated and sourced, and the map is refreshed every quarter.
One free hour in the workshop, no account, no card.
More dreams to hand to your molted
Spot the competitor ads that work before they are everywhere.
my molted watches their ad libraries and warns me when an ad keeps running or stands out.
Never hear from a customer that a competitor moved.
my molted checks their sites, pricing, changelogs and posts every morning, and sums up what changed.
Know what my market really wants before I decide what to build.
my molted digs through reviews, forums, tickets and conversations from my target customers, and brings back the needs that keep coming up, in their own words.